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Starting Your At-Home Teeth Whitening Business in 2022

Tyler Ludlow
March 30, 2022
Woman Whitening Teeth From Home

Starting an at-home teeth whitening business is the most popular way for people to start teeth whitening. It allows whitening professionals to start their teeth whitening journey without having a separate place of operation and is by far the most affordable way to start your business.

In this article you’re going to learn;

  • What is an at-home teeth whitening business?
  • Steps to starting your at-home teeth whitening operation.
  • Pros and Cons of whitening from home.
  • Other things to consider.

What is an at-home teeth whitening business?

An at-home teeth whitening business is where you perform professional teeth whitening treatments for customers from the comfort of your home. Unlike operating a teeth whitening spa or mobile teeth whitening business you will never have to leave your home to operate your business.

On top of that, an at-home teeth whitening business is also much cheaper and easier to start than the other options. However, a professional operation from home does usually require a lot of space from your home to comfortably service a customer and store your equipment.

If you are confused about what a teeth whitening business or teeth whitening professional is please click here.

How to start your at-home teeth whitening business step by step.

Starting is actually really easy! We are not including additional steps for the best business practices, you can find those steps in our free business center here.

Step #1: Get trained and certified as a teeth whitening professional!

You can’t perform a professional teeth whitening treatment without training and getting certified first. Getting certified is easy and the best part is that it can be taught online! Our online certification is the most in-depth teeth whitening training course on the market! We use a mixture of videos, modules, and our teeth whitening manual to teach you the professional teeth whitening process and how to ensure that you are doing everything safely! learn more about our teeth whitening training course and certification here.

Learn about our training and certification here.

Step #2: Get all your equipment and materials.

Professional teeth whitening requires the right equipment and whitening materials. You can’t perform your treatment without some essential equipment. Below we have made a list of all the equipment you need to get started.

Essentials for teeth whitening

  • Teeth Whitening Light
  • Teeth Whitening Kits
  • Whitening Chair
  • Anti-Blue LED Glasses
  • Shade Guide
  • Dental Bib Holder
  • Gloves
  • Masks

Things you probably want

  • Desensitizing Gel
  • Chapstick
  • After-care products

This may seem like a lot but we sell all of this stuff in a package with your training! That way get everything you need to start!

Step #3: Choosing a space for teeth whitening

This step is essential. You want to create a separate space for your business. Teeth whitening should be done in a clean and relaxing environment and not in the clutter of the rest of your home. We strongly recommend that at-home whitening professionals dedicate a spare room for their whitening business and take the time to turn it into an at-home spa.

This means choosing a room that you can design around your brand and keeping it free of others that may interrupt the space. A huge part of this is decoration. For more information on how to decorate a home spa read this article here. It is not specific to teeth whitening but may generate some good ideas.

Step #4: Start whitening teeth!

There may be other things you want to do before actually starting to operate as a business and you can find those things in our free business center.

However, starting truly is not that difficult with training, your materials and a space to whiten teeth you should have everything you need to get the job done.

Pros and cons of doing teeth whitening from home

An at-home teeth whitening business may not be right for everyone. For some this affordable business option is the perfect way to start because you eliminate the cost of rent or a vehicle. For others, you may not have the space to actually perform the treatment professionally from your home. In any case, let’s break down the pros and cons that we have found with an at-home teeth whitening business.

Pros of an at-home whitening businessCons of an at-home whitening business
Most affordable optionLess professional
Easy to startTakes away space in your home
Stay in the comfort of your homeStrain on some local marketing
Tax benefitsHarder to grow
No rentNo street traffic or visibility


In conclusion, an at-home teeth whitening business is a great way to start, but should not be the end goal. Some teeth whitening professionals do incredibly well from the comfort of their homes. Others will find that growing your business may become very difficult. However, this is our recommended way to start because it is affordable gives you the time you need to grow your business slowly.

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